A billboard in Pearl, Miss., featuring an iconic image taken during the 1965 civil rights march in Selma, Ala., with the phrase "Make America Great Again" plastered across it caused some stir this week.
BERLIN, Germany—Major marketers Mini Cooper and John Lewis shared the stage with little-known upstarts Shiseido and ElaN Languages in accepting Grand Prix honors from the Epica Awards.The France-based award show, judged by professional journalists (including myself) who cover the global ad industry, announced its top winners at an awards ceremony here in Berlin tonight.
BERLIN, Germany—Not many U.S. ad campaigns were big winners Monday at the Epica Awards judging, and two that did score golds came from a surprising category.
This week, the Adweek staff is highlighting tailgating essentials including a drinking jacket with a koozie pocket, a portable kitchen and a stadium blanket that doubles as a seat cushion. […]
This week, Gert Boyle, the 91-year-old chairman of Columbia Sportswear, returns to the company's commercials after a decade.
Following up its clever drinkable billboard for Coke Zero, Coca-Cola has launched another eye-catching outdoor idea, this time in Times Square.
When rain falls on Wrigley Field this season and the tarp gets rolled onto the field, Chicago Cubs fans will be treated to a clever marketing surprise.
The Hunger Games: Mockingjay Part 2, the next installment in the blockbuster movie series, will hit theaters in the fall, and by then, we'll all be revolutionaries.