Oprah and Arianna Join Forces
Performance Marketing
Arianna Huffington and Oprah Winfrey are forging a new friendship, intended to share the talk show queen’s health-and-happiness mantra with the vast network of Huffington Post readers and bloggers.
Coin Clout: Rosa Parks Beats Oprah as Preferred Face for New U.S. Currency
Poor Oprah Winfrey. On the heels of more bad news for her struggling network OWN comes a survey showing Americans aren't quite ready to immortalize her on a U.S. coin [...]
Great Quarter for Discovery, but Oprah Net Still Under Fire
It was a good fourth quarter for Discovery Communications. The cable network company saw revenues increase 12 percent to $4.2 billion, propelled by a 13 percent uptick in domestic ad revenue [...]
Oprah Magazine Takes a Big Hit
Brand Marketing
Since Oprah’s namesake show went off the air last September, her magazine’s newsstand sales have also faded from sight.
Peter Liguori to Leave Discovery at Year’s End
Two years after joining Discovery Communications as its No. 2 executive, COO Peter Liguori is packing it in. The veteran programmer and marketer will leave Discovery at the end of [...]