Tell the art history majors to leave the room, because here's a campaign that will make creative types jealous and will make purists' eyes bleed. In a campaign that's new to us but appears to have been running for a while now, Y&R Paris has created a series of ads for eyewear retailer KelOptic showing impressionist paintings brought into focus.
McCann in Melbourne took the top honors at the 2013 One Show with its charmingly macabre "Dumb Ways to Die," an animated public-safety announcement (watch it below) for client Melbourne Metro.
Mother New York took the top honors at 2012's One Show last night, winning "Best of Show" for "Little Marina," the 25-foot-tall, Missoni-wearing, smartphone-waving doll that the agency created for New York Fashion Week to promote Target's Missoni line
Brace yourselves, idea people. New York City's Creative Week 2012—the fourth annual edition of the advertising, design, boozing and schmoozing bonanza—kicks off Monday morning.