Crispin Turns to a Frenemy to Create Infiniti Ads in China

To handle a key market for its new global Infiniti business, MDC Partners' Crispin Porter + Bogusky has turned to a rival, albeit one from the same holding company.

JWT Loses Most of Its Microsoft Biz

In a shuffling of agency assignments, JWT is losing most of its Microsoft business, which at its peak early last year supplied about $50 million in worldwide revenue to the shop.The WPP Group agency will retain Windows 7 creative assignments in China and Brazil, which collectively represent nearly $10 million in revenue. Gone, however, are its Office and Bing assignments.