Why Marketers Like YouTube and E! Are Embracing Twitter Moments
Performance Marketing
Brands have been test driving a new tool to get their message to the masses in a scrapbook-like format from Twitter called Moments.
Newsweek Makes International Hire
Performance Marketing
Newsweek has hired Richard Addis to head up its overseas coverage as it gets ready to resurrect its print edition as a slick, upmarket weekly this week.
Richard Just Joins National Journal as Editor
Performance Marketing
Richard Just has been named the new editor of Atlantic Media’s National Journal magazine. Just will start March 10 and be based at the publication’s D.C. headquarters. The announcement was [...]
Newsweek Plans to Revive Print Edition
Performance Marketing
In a counterintuitive (some would say logic-defying) move, Newsweek is returning to print. The newsmagazine that went digital-only a year ago is planning to put out a weekly edition early [...]
Daily Beast President Rob Gregory Joins WhoSay
Performance Marketing
Rob Gregory, one of the many to exit the struggling Daily Beast in recent weeks, has landed at WhoSay as chief revenue officer.
Newsweek’s New Owner Accused of ‘Illegally Muzzling’ Employees
Performance Marketing
IBT Media’s purchase of Newsweek seems to be off to an inauspicious start. The Newspaper Guild has accused the digital publishing company of “illegally muzzling” its employees by “prohibiting its [...]