Mad Dogs & Englishmen Makes a Comeback on the West Coast
Brand Marketing
Mad Dogs & Englishmen came of age in the 1990s as part of a wave of creative boutiques in New York that included Kirshenbaum & Bond; Weiss, Whitten, Carroll, Stagliano; [...]
Why I Left New York for L.A. and Why You Could, Too
Brand Marketing
When I was six months pregnant, I was presented with the opportunity to move to Los Angeles and lead Huge's West Coast operations. It was the perfect escape hatch from [...]
Eric Mower + Associates Gets a Presence in New York
Brand Marketing
Eric Mower + Associates is coming to the Big Apple. The Syracuse, N.Y.-based agency is merging with public relations specialist Middleton & Gendron in New York, giving Eric Mower a [...]
Mcgarrybowen New York Takes the Lead on Intel
Brand Marketing
The New York office of Mcgarrybowen beat incumbent Venables, Bell & Partners to become the new lead agency for Intel. The technology giant spends about $85 million annually on ads.
Wunderman Fills Its Top Creative Job in New York
Brand Marketing
Yes, there's a paucity of women in top creative roles in advertising. But that isn't what drove Wunderman's Jamie Gallo to hire Toni Hess as chief creative officer for the [...]
Grey Names a Head of Creative Technology for New York
Brand Marketing
Amid Grey New York's new business success in the past few years, one thing that may have not been obvious are the digital assignments won by the agency, which is [...]