new ads

Microsoft Gives a Nod to Boyhood With New Windows 10 Ads Featuring Ethan Hawke

Ethan Hawke is helping Microsoft introduce the new Windows 10 to the world. The Boyhood star is the voice of the new TV campaign that launches today ahead of the big Windows 10 rollout starting July 29.

K-Swiss Shows Why Kik Video Could Be Huge for Brands

Kik has launched a new video ad experience—and it appears to really get people watching by offering rewards for their time. The millennial-minded messaging app is letting users choose which ads to watch in exchange for points, and one of the first major brands to try a campaign is K-Swiss, a footwear marketer looking for a resurgence.

These New Facebook Ads Come With a Call Button to Ring Up Businesses

Facebook has built a "call" button people can tap to call businesses directly from an ad. More than 40 million businesses have Facebook pages, and now they can add the instant call button in marketing campaigns.

Facebook Launches Dynamic Product Ads for Data-Minded Retailers

Facebook is giving Target and other retailers a new way to market to its 1.4 billion users. It's called product ads—yet another ad format that Facebook says sets it apart from rivals like Google because it can harness the social network's popularity and behavioral and location data on consumers.

Instagram’s Video Ads Are Finally Live, and Here Are 4 From Major Brands

After six months of testing, Instagram's video ads are officially here.

Funny or Die Reveals 10 Percent of Its Kik Fans Click on Video Messages

Funny or Die found a new way to boost video views.

Foursquare’s New Ads Tap Twitter and Require $100K Commitment

Foursquare has a new ad product that invites users to tweet marketing messages when they check into businesses. The product is called Tap to Tweet and will be available in early April, Adweek learned via a memo obtained from an industry source. The development was later confirmed with Foursquare. 

Dunkin’ Donuts’ Top Twitter Fans Star in New Ads

Dunkin' Donuts has been on a roll with social media lately, debuting one of the first Vine-based TV spots in history last month.