After six months of testing, Instagram's video ads are officially here.
new ad product
Kelly MacLean’s job as Facebook’s lead ad planner in emerging markets is to watch people watch ads. She travels to places like Brazil, Indonesia, South Africa to study the local behavior so Facebook can come up with marketing that works in those countries.
Foursquare has a new ad product that invites users to tweet marketing messages when they check into businesses. The product is called Tap to Tweet and will be available in early April, Adweek learned via a memo obtained from an industry source. The development was later confirmed with Foursquare.