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The Lazy Half of the Internet Is Now Obsessed With Nissan’s ‘Self-Cleaning Car’

Creativity

By Rebecca Cullers

Nissan has created the world’s first self-cleaning car prototype and introduced it with an eye-popping NeverWet-like viral spot.

Creativity

Artists Create NeverWet Graffiti That Can Only Be Seen in the Rain

By David Kiefaber

Brand Marketing

Ad of the Day: Is NeverWet as Lovable in a Polished TV Spot?

By Gabriel Beltrone

Creativity

Watch the Most Bafflingly Awesome New-Product Demo of 2013 So Far

By David Kiefaber