ABC Opens New Season on a Winning Note
THE PROGRAMMING INSIDER Tuesday, September 21, 2010 Prime-Time Metered Market Monday Ratings: Massive DWTS on ABC; Mixed Freshman Openers Ratings Box: What’s Hot/What’s Not On the [...]
WABC Adds 30-Min. News Show
WABC, ABC’s flagship in New York, will add a half hour of news at 4:30 a.m. beginning Sept. 7, joining a trend that is fast becoming standard for TV stations [...]
Respectable Start for Bachelor Pad on ABC
THE PROGRAMMING INSIDER Tuesday, August 10, 2010 Prime-Time Metered Market Monday Ratings: CBS Wins; ABC Poised for Victory Among Adults 18-49 Summer 2010 TCA Press Tour: Final Thoughts [...]
Michael Della Penna’s Conversations: 5 Essential Technologies to Ignite and Manage Conversations
Performance Marketing
This month’s blog is all about the tools necessary to support a successful conversation. Over the last decade, I’ve had the privilege to be involved in building solutions that help [...]
What’s in a Name? Everything! (in memoriam AOL)
There seems to be a strange media trend to take established print brands and try to re-invent them with a different name online. The obvious reason is to sell increased [...]