Capital One May Get Charles Barkley on Twitter
Performance Marketing
Charles Barkley's new gig as a Capital One spokesperson during March Madness may soon be bringing the ultra-quotable Round Mound of Rebound to Twitter—eve
truTV Preps Duke Hoops Documentary
Turner Sports is getting into bed with one of the most celebrated, and reviled, sports franchises in history, bowing a new documentary about the Duke Blue Devils squad that won [...]
Jump Ball: CBS, Turner Talk Up Hoops Collaboration
When CBS and Turner Sports hashed out a deal to share the rights to March Madness back in April 2010, president of CBS News and Sports Sean McManus said the [...]
March Madness Gives Time Warner Revenue a Boost
College basketball has proven to be a slam dunk for Time Warner Inc.