Digital Startups Are Teaching the Big Guys Some Lessons
Performance Marketing
Scott Cohen spent his career working for media conglomerates, including a stint as executive editor for the digital arm of the New York Daily News.
Time for Comcast to Cash In Once Again on Its Political Clout
Will Comcast's political ties help it earn regulatory approval for its purchase of Time Warner Cable? It can't hurt.
NBCU Olympic Ad Revenue Is Snowballing
NBCUniversal forked over some $775 million for the media rights to the 2014 Sochi Olympics, but if history is any guide, the network is all but certain to recoup the [...]
NBCUniversal Invests in Mobile Startup NowThis News
Performance Marketing
As the audience for TV news ages, NBCUniversal News Group wants to make sure that it has a pulse on those mobile-first millennials.
Peter Naylor Tapped to Lead IAB’s Publisher-in-Residence Effort
Performance Marketing
Peter Naylor is the the Interactive Advertising Bureau’s first publisher-in-residence.
Lauren Zalaznick to Leave NBCUniversal
Lauren Zalaznick is leaving NBCUniversal after 12 years, following a reorganization in February that put the networks in her portfolio under the control of Bonnie Hammer.