NBCSN

The NHL and NBC Tout Playoff Coverage With Candy Bars and a Willy Wonka-Style Contest

NBC Sports and the NHL are using chocolate bars and a potential Willy Wonka-like payout to trumpet the Stanley Cup playoffs.

As Boxing Returns to Prime Time, Will Ad Dollars Follow?

Looking for the latest proof of the power of live programming? Turn to NBC on Saturday night.

NHL Network Preps Olympics Highlights Show

While the Winter Olympics has put the NHL’s 2013-14 campaign on ice for the next two weeks, the league’s in-house cable network hasn’t exactly been idle. In fact, beginning Feb.

NBCU Olympic Ad Revenue Is Snowballing

NBCUniversal forked over some $775 million for the media rights to the 2014 Sochi Olympics, but if history is any guide, the network is all but certain to recoup the cost of its original investment.

Fox Sports 1 Powers Through Its First Month

A month after its much-ballyhooed launch, Fox Sports 1 is proving itself to be a much more attractive advertising environment than its predecessor.

Fox Sports 1 Studio Shows Stumble Out of Gate

After getting off to a fast start a little more than a week ago, Fox Sports 1’s signature highlights show is having trouble finding an audience.