SnappyTV Powers Twitter’s Video Strategy for Everything From March Madness to the President
Performance Marketing
If you see clips of buzzer-beaters from Turner Sports properties in your Twitter feed after the March Madness tips off tomorrow, you can thank SnappyTV for the excitement.
Despite Domestic Abuse Scandal, The Baltimore Ravens Were a Hot Ticket for Women in ’14
Performance Marketing
Men and women truly have different tastes even when it comes to sports teams.
Richard Sherman Blasts NFL Sponsorship, Media Policies With An Insane Press Conference
Brand Marketing
Seattle Seahawks running back Marshawn Lynch may not have much to say to the press, but his teammates Richard Sherman and Doug Baldwin sure do. They held a bizarre press [...]
Microsoft’s Marketing Totally Backfired When CNN Used Its Devices as iPad Stands
Performance Marketing
Microsoft's Surface Pro 3 had a bad election night on CNN when the on-air talent used the device to prop up their iPads. Microsoft was a CNN partner as the [...]
Buffalo Bills Combine Social Media and Fantasy Football to Find New Fans
Performance Marketing
In early October, the Buffalo Bills and Independent Health issued a six-week competitive diet and exercise challenge for the football team's fans.
Katy Perry to Play Super Bowl Halftime Show
According to multiple sources, the National Football League has chosen Katy Perry to perform at the Super Bowl XLIX Halftime Show on February 1, 2015.