MythBusters

Corning and the MythBusters Guys Show You How to Get Millions of Views on a 10-Minute Pre-Roll

Who wants to watch 10 minutes of industrial product testing? If Adam Savage and Jamie Hyneman are doing it, the answer is millions.

A Look Back at the Mythbusters Explosions That Moved Us

Kari Byron, Tory Belleci and Grant Imahara, collectively known as the M7 Build Team, won't be back on MythBusters next year. The news came rather abruptly from show hosts Jamie […]

Now You Can Tweet to a Plant. For Science.

Does talking to plants really help them grow? It's a question that, I'm sure, keeps us all awake at night. Luckily, Carmichael Lynch and the Denver Museum of Nature & Science have launched a social experiment (and marketing effort) called "Talk to a Plant," to probe this very issue.

How Does Superman Shave? Gillette Asks Some Supergeeks Who Might Know

Gillette has a super-geeky Man of Steel tie-in and YouTube takeover going on right now, where they ask an impressive list of celebrities, "How does Superman shave?" Bill Nye, the science guy, offers a theory based in materials science. Super-geek movie director Kevin Smith suggests he uses a piece of the spaceship he came to Earth in (while detailing and dismissing some super other amusing theories, including the one from the comics that he uses his heat-vision reflected in a mirror to burn each hair off). The Big Bang Theory's Mayim Bialik (whom you may know as Blossom, and who also has a real Ph.D in neuroscience) puts forth that Superman has super-Nair. Finally, the MythBusters guys give five or six theories before landing on the Large Hadron Collider. Surprisingly, but not in a bad way, no one said with a Gillette razor. It's a smart idea and a great tie-in. Ad agency Concept One came up with the notion for Gillette. If you want to hash over your own theory, tweet at #HowDoesHeShave. Or just search it to geek out on the crazy pseudo-science theories. Asking comic-book nerds to argue an absurd bit of superhero minutiae on social media? Their evil plan just might work! More spots below.

Information Diet: Thomas Sadoski

Age 36 Accomplishments Stars as Don Keefer on HBO’s The Newsroom, was nominated for a Tony Award for his performance in Neil LaBute’s reasons to be pretty Base Los Angeles What’s the first information you consume in the morning?