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The Not-So-Funny State of TV Comedy

Convergent TV

Over the past dozen years of taping Two and a Half Men on Stage 26 on the Warner Bros. lot in Burbank, Calif., Jon Cryer had grown to dread the [...]


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C7 Ratings to Free Up Hundreds of Millions in Hidden Revenue

Convergent TV

While the broadcast networks are pressuring agencies and clients to start writing more deals against a C7 ratings currency, at first blush, it would appear that there’s little cause to [...]

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TiVo: Adherence to C3 Is Sucking Millions Out of TV Ad Market

Convergent TV

In what may be the most cogent argument for the adoption of the C7 ratings currency, TiVo Research on Monday revealed that broadcasters beholden to the dated C3 metric are [...]

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ABC Re-Ups Paul Lee

Convergent TV

With just a month to go before it pitches its 2014-15 upfront slate, ABC has re-upped entertainment president Paul Lee. The genial Brit has signed a new multiyear deal with [...]

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Room at the Top: A Handful of New Series Break Through

Convergent TV

It’s getting mighty crowded at the bottom of the broadcast barrel, as nearly two-thirds of the new network series are delivering less than a 2.0 rating in the dollar demo.