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Why Buyers Aren’t Panicking About All the TV Shows Getting Trimmed This Fall

Convergent TV

Each year, a few familiar touchstones mark the passage of fall: trees shedding their leaves, the end of Daylight Saving Time and the ritual cancellation of broadcast's lowest-rated new shows. [...]


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Broadcasters Are Going Movie-Crazy During Pilot Season

Convergent TV

Pilot season this year boasts five nonclassic movies being refurbished as contenders for primetime placement on broadcast this season (not counting script deals for Big, Marley & Me, The Money [...]

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The Adweek Agencies of the Year Issue [Video]

Performance Marketing

What are the criteria to be Adweek's Agency of the Year? Plus: Minority Report-style advertising is genuinely on its way says one ad guy, and a chat with Parks and [...]