Mini Coupe and Unsavory Characters Travel the World
Creativity
Somehow, I missed this campaign for the new Mini Coupe back when it debuted in late summer, but it's worth giving the work a belated nod. The sporty Mini is [...]
Mini/Porsche showdown a lot like ‘Rocky IV’
Creativity
Mini won't let up with its challenge to Porsche. First, it challenged Porsche to a race (the Cooper S against the 911 Carrera S). Porsche said no. So, Mini flew [...]
Porsche open to Mini’s idea of having a race
Creativity
Mini is challenging Porsche to a race. It's launched a Facebook campaign to suggest a showdown at the Road Atlanta course, two weeks from now, between its Cooper S model [...]
Expect the Unexpected While Riding in a Mini
Creativity
An advergame shouldn’t get you this upset
Creativity
I have some issues with BMW’s Mini Baby Racer Power Slide Parking advergame. The guys in the game—Hank, Otis, Mike and Pete—seem like scruffy slackers with nothing better to do [...]