Don’t Mess With Danny Trejo, and Don’t Mess With Miller Time
Creativity
I was enjoying Telemundo the other day when Danny Trejo interrupted a trio of cellphone-using friends to save Miller Time.
Bud Light Suits Up for 2012 NFL Season
Bud Light is kicking off the second year of its NFL sponsorship with a season-long campaign that focuses on the fan. The country’s top-selling beer will suit up for tonight’s [...]
These Beer Ads Are Seriously Off the Wall
Performance Marketing
For Jim McGrath of the motorsports-themed dining chain Quaker Steak & Lube, flat-screen TVs dotting the walls used to be reserved for baseball and hockey games. Now, they’ve been transformed [...]
How Will You Punch Miller Lite’s Punch Top Can?
Creativity
Miller Lite's revolutionary Punch Top can, which may completely reinvent the way high schoolers shotgun beers, frankly deserved better than the few desultory Draftfcb ads it got at last month's [...]
Miller Lite’s New Can Lets You Drink So Fast, You Almost Don’t Taste the Beer
Creativity
Let's face it, Miller Lite is not a beer for sipping and savoring. It is a beer for pounding back faster than your taste buds or self-esteem can acknowledge what [...]
Anheuser-Busch, ABC Brew Up Reality Show
Anheuser-Busch InBev is brewing up a new reality show designed to boost the slumping profile of its flagship brand, Budweiser.