Milka

Ad of the Day: A Boy Impatient for Christmas Builds a Time Machine in Charming Ad for Chocolate

In this fanciful holiday ad for Mondelēz's Milka chocolate, an enterprising alpine lad just can't wait a whole month for Christmas to arrive. So, he constructs a cool steampunk-style time machine in a bid to travel into the mysterious, eggnog-scented future of 2412 … the 24th of December, that is.

W+K Crafts a Pair of Gorgeous Alpine Fairy Tales for Milka Chocolate and Biscuits

Once upon a time, Wieden + Kennedy Amsterdam created a fairy-tale campaign for Mondelēz's Milka chocolate brand. Set in the idyllic, magical Alpine hamlet of "Lilaberg," the ads consolidate Milka's candy and biscuit categories under the theme "Tenderness is inside."

Crispin Porter + Bogusky Acquires The House Worldwide

In an effort to expand its global footprint, Crispin Porter + Bogusky has acquired London-based The House Worldwide, a global communications network that was founded by former Publicis Worldwide COO Richard Pinder. 

For Free Chocolate, Strangers Must Hold Hands in Argentine Vending Stunt

Concerned that technology is keeping us all apart, Milka chocolate created a unique vending experience this summer that made Argentine strangers work together to score free sweets. Local agency David placed a cow statue across from a vending machine and challenged people to connect the two by holding hands in order to get free chocolate bars.

The Weird, Sweet Story of Chocolate Bars in Europe That Are Mysteriously Missing Pieces

Chocolate is both the medium and message in this Milka campaign from Paris agency Buzzman. Some 10 million of the chocolatier's flagship Alpine milk bars destined for sale in France and Germany, the brand's biggest markets, were cast in new molds for a September promotion.