Michael Kors

Michael Kors Is Dishing Out Discount Codes With a Casino-Themed Game on WeChat

Being single is big business in China.

This High-Tech Keyboard Responds to Touch and Lets You Physically Manipulate Sound

This week, the Adweek staff is highlighting an innovative "keyboard," Michael Kors' first smartwatch, luggage from the stroller masterminds at Bugaboo and more. Take a look!

Why Legendary Fashion Photographer Mario Testino Is Embracing Digital Media

Specs Current gig Fashion photographer, philanthropist and founder of creative agency MarioTestino+ Instagram @mariotestino

Why Advertisers Are Forking Over Big Bucks for Custom Snapchat Lenses

Snapchat is set to cash in on its surreal selfies. Eight months after securing 20th Century Fox for its first sponsored lens to promote The Peanuts Movie, the number of marketers signing on for Snapchat's bespoke filters has steadily grown.

Here Are 4 Mobile Messaging Apps Marketers Need to Know About in 2016

When it comes to messaging, Snapchat and Facebook-owned WhatsApp and Messenger are the go-to apps of millennials and marketers alike. But increasingly, a new crop of messaging apps is growing in popularity.

Michael Kors Bet Big on Instagram Marquee Ads, and It’s Paying Off

It's been two months since Michael Kors became the first brand to test Instagram's new Marquee video ads, which it used to debut its Jet Set 6 Collection.

Will Instagram’s Advertising Gold Rush Send Users Running?

After nearly two years of allowing only a few dozen brands to run ads on the platform, Facebook-owned Instagram in August opened up to all marketers. At the same time, it partnered with eight third-party vendors to sell promos via

Why Designer Tech Accessories Are a ‘Smart’ Bet This Holiday Season

When the iPhone launched in 2007, chic tech accessories were few and far between; today, nearly every fashion brand imaginable produces smartphone and tablet cases.

This Week’s Must-Haves: Lilly’s Sold-Out Target Collection and More Stylish Finds

This week, the Adweek staff is highlighting must-have items including customized clutches, neon makeup shades for summer and tees featuring Yves Saint Laurent. Take a look!

These Fashion Week Designers Created Dazzling Facebook Videos As Well As Clothes

With Facebook beefing up its video capabilities, fashion brands cranked out a mix of short and long clips for New York Fashion Week.