Global Brands Are Getting More Digital Ad Measurements
Performance Marketing
Interactive marketers working for global companies in parts of Asia can finally compare their work to colleagues in other regions in an apples-to-apples fashion.
Mexican Newspaper Offers Breaking News via Paper Towel Dispenser
Creativity
Who says print is dead? Maybe it's just on an extended bathroom break. Mexican free newspaper Mas Por Mas recently rigged paper towel dispensers in select corporate, mall and cinema [...]
Is This a Pro-Breastfeeding Ad Campaign or Soft-Core Porn? You Decide (SFW)
Creativity
Activists and health advocates are rightly upset over this poorly executed campaign to get Mexico City mothers to breastfeed.
Incredible Tweet-Inspired Illustrated Billboard Gets 60-Second Spot to Match
Creativity
Mexican stationery company Scribe won a Bronze Lion in Cannes for its "Scribe Billboard" campaign, in which artist Cecilia Beaven lived inside a blank billboard like a shoemaker's elf for [...]
Dog’s Genitals Star in Grey’s Weird Floor-Cleaner Ad (NSFW?)
Creativity
Here's an ad that's really the dog's bollocks. It's by Grey Mexico for Motor Master floor disinfectant. "What is on your floor is not always on your mind," says the [...]
Pringles Ad Accused of Ripping Off ‘One Tiny Hand’ Tumblr
Creativity
[Note: The agency says this spot was never approved to run. See update below.] I'm sure advertisers have ripped off individual Tumblrs before, but it's never been quite as obvious [...]