LendingTree Hires Grey San Francisco to Expand the Brand’s Message
Brand Marketing
LendingTree is moving its creative business to Grey San Francisco from Merkley + Partners, the marketer's agency of nearly three years. Grey landed the assignment after a review that began [...]
Another Casual Restaurant Needs Creative Help. This Time It’s Golden Corral
Brand Marketing
The search for new agencies among casual dining restaurants is continuing.
A Look Back at 8 of the Best Ice Bucket Videos From Creative Agencies
Brand Marketing
With ice bucket challenge videos from creative agencies slowing to a trickle on YouTube, here’s a look back at eight of the most memorable ones—a truly global mix that includes [...]
3 Shops Chase Tic Tac’s Creative Business
Brand Marketing
Ferrero U.S.A. is in the late stages of a creative review of its Tic Tac brand, with three shops awaiting a selection, according to sources. The incumbent, Merkley + Partners [...]
Children Tell Parents to ‘Lock It Up’ in Merkley’s Gun Safety Ads
Creativity
Merkley + Partners takes the kids' side in its new campaign for gun safety, with boys and girls questioning why adults don't go to greater lengths to hide their firearms. [...]
Florida’s Natural Finds a New Lead Agency
Brand Marketing
Merkley + Partners is getting into the juice business. The New York agency has landed creative and media planning responsibilities on Florida's Natural Growers, the citrus farmers' cooperative has confirmed. [...]