7 Emerging Conferences Every Advertising Professional Should Know About
Agencies
More than ever, today’s marketers are dependent on finding insight and inspiration from the world beyond their businesses to drive innovation and discover new meaning for their customers. While there’s [...]
Vice, Pinterest and Bank of America Deal Is Yet Another Sign of Ad World’s Reckoning
Performance Marketing
CANNES, France—Vice's Shane Smith says the big story at this year's Cannes gathering is all about content creators, tech companies and brands coming together—a combination that is shaking up the [...]
Why Tech’s Impact on Creative Will Dominate Discussion at Cannes Lions
Brand Marketing
Two key and thorny themes will dominate the dialog during Cannes Lions this year.
21st Century Fox Hopes to Complete its Massive Media Review By Year’s End
Brand Marketing
The consultant behind 21st Century Fox's global media review is no stranger to such searches. In fact, MediaLink handled the 2011 review triggered by Comcast's acquisition of NBCUniversal.
Medialink Brings Together ‘Friends of the Company’ for DCNF Kick-off
Brand Marketing
Floor-to-ceiling windows at Glasshouse 21 on Manhattan's west side offered phenomenal views of the Hudson River and beyond during the Medialink NewFront Monday morning.
MediaLink’s Neil Carty on Why SXSW Is a Millennial Proving Ground for Brands
Brand Marketing
Specs Who Neil Carty Current gig vp of innovation strategy, MediaLink Previous gig partner, director of innovation, emerging technology, Mindshare