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9 Members of Video’s Vanguard Discuss Creating Content for the Scrolling Economy

Convergent TV

By James Cooper

 

Performance Marketing

These 4 Multichannel Networks Plan to Capitalize on the Cord-Cutting Generation

By Tim Baysinger

Convergent TV

As eSports Goes Mainstream, The CW Is the Latest TV Network to Get in the Game

By Tim Baysinger

Performance Marketing

Machinima Rebrands With a TV-Leaning Strategy

By Michelle Castillo

Performance Marketing

How YouTube’s New Arrangements With MCNs Work

By Mike Shields

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YouTube Has a Talk With Creators About Content Rights

Performance Marketing

By Mike Shields

YouTube has been reaching out to various creators and multichannel networks (MCNs) in an effort to iron out the company’s policies on issues like copyrighted material, music rights and digital rights management. [...]