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Leaders Unveil Publicis Omnicom Group [Updated]

Brand Marketing

In a seismic change that will reshape the advertising world, Publicis and Omnicom confirmed plans to merge into a global marketing communications leader with almost $23 billion in revenue and [...]


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Publicis Groupe Posts Lower-Than-Expected Growth

Brand Marketing

Publicis Groupe today reported lower-than-expected first-quarter organic revenue growth of slightly more than 1 percent to $2 billion. In releasing the results, the Paris-based holding company blamed tough comparisons in [...]

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Weisman Takes Top North American Role at Digitas [Updated]

Brand Marketing

Digitas shuffled its domestic leadership on Tuesday, promoting Tony Weisman to North American CEO of the Publicis Groupe shop.

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Is It Better to Buy an Agency or Grow Organically?

Brand Marketing

Publicis Groupe’s purchase of LBi last September grabbed headlines as one of the year’s biggest agency acquisitions.

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Talent Wars

Performance Marketing

Here we go again. The people problem, a perennial fear of agency bigwigs, has begun percolating again over the past year or so, starting in the way that many a [...]