MasterChef

Gordon Ramsay Isn’t Down With Chefs Who Diss Instagramming Diners

Specs Age 49

4 Reasons Why Food Is Exploding as the Perfect Marketing Medium

Food is inherently nostalgic. We all have memories of dishes that our family cooked or that we ordered at our favorite restaurants growing up, and we are constantly creating new food memories.

8 Food Marketing Trends You Need to Know About Right Now

Called the Organic Valley Coffee Shop, this unique pop-up store opened in Manhattan a few weeks ago to lines a dozen deep.

How MasterChef Junior Helped Rescue Fox’s Season

As Fox's schedule imploded last fall, the network found itself with an enormous hole to fill: Tuesdays at 8 p.m. where reality misfire Utopia (one of its four freshman flops) had sunk to a 0.8 rating in adults 18-49.

MasterChef Finalist Explains the Crossover Between Cooking and Advertising

When she was auditioning for Season 5 of Fox’s hit cooking show MasterChef, Elizabeth Cauvel told producers she was an associate creative director at New York-based ad agency MRY, working on Johnson & Johnson brands like Listerine and Band-Aid. Their response: blank stares all around.

Gordon Ramsay Made Fox More Than $150M in the Last Year

His may not be the first name that comes to mind when the Fox Broadcasting Company is brought up in casual conversation, but let there be no doubt that Gordon Ramsay is one of the network’s singular personalities.

Smoke-Free, No Reservations

Plenty of big companies boast a celebrity endorser these days, but GlaxoSmithKline scored a coup when it recently signed restaurateur and vintner Joe Bastianich, who runs world-famous restaurants including Manhattan’s Del Posto and Babbo, and serves as a judge on Fox’s

Shattered ‘Glass’: Poor Showing For ABC Reality Show

In a nod to a rival network’s attempts to block the launch of The Glass House, ABC on Monday night introduced its new reality series as “the show they didn’t want you to see.” But if the early ratings are anything to go by, “they” don’t have much to worry about.

Reader’s Digest Launching ‘MasterChef’ Magazine

Despite last month’s executive shakeup, Reader’s Digest Association is pushing ahead with plans to introduce a new MasterC