Marvel

How Marvel Juggles the Development of 6 Intertwined Netflix Superhero Shows

TV's crowded superhero genre needs to make room for a new entry today, as Netflix drops the first season of Marvel's Luke Cage. It's the third entry in what is now a six-series universe of Netflix shows revolving around Marvel's street-level heroes and villains in New York's Hell's Kitchen.

Why Are So Many Major Studios Sitting Out Comic-Con This Year?

Over the years, San Diego Comic-Con, which kicks off its 46th year today, has become one of the premiere events on the entertainment calendar, as major film studios and TV networks have used it as an opportunity to plug their upcoming fare. But that tide is turning as more and more major film studios opt out of the four-day gathering of comic-book and pop-culture aficionados.

Why the San Francisco Giants Are Baseball’s Marketing MVPs

If recent history is any guide, it's the San Francisco Giants' "turn" to win the World Series this year. For the past six years, the team has won the series three times, every other year: in 2010, 2012 and 2014. But the Giants' winning record isn't the only reason fans have embraced them.

Ryan Reynolds Parodies Himself as Deadpool in the Film’s ‘Honest Trailer’

For the first time, a web series about fake movie trailers reached beyond movie buffs and comic book fanboys to the producers, studios and stars that make the real films. ScreenJunkies' Honest Trailers, which has close to 1 billion views since its start in 2012, is now starting to leverage that burgeoning Hollywood relationship.

Coca-Cola Is Teaming Up With Marvel to Run a 60-Second Spot on Super Bowl 50

Coca-Cola and Marvel are joining forces for a superheroic commercial in Super Bowl 50, the soda brand has confirmed to Adweek.

These Brands Broke the Internet in 2015

The Force was strong with Lego this year.

Here’s the Trailer for Marvel’s Jessica Jones, a Dark and Worthy Successor to Daredevil

The Netflix-Marvel collaboration Daredevil wasn't just a gritty experiment in bringing superheroes to streaming. It was meant to usher in a wave of such shows—assuming fans liked what they saw.

Meet the Flavor Force, Popsicle’s Marvel-Created Marketing Superheroes

Popsicle is joining the superhero craze, and the brand has tapped Marvel to help. As part of a new superhero-themed campaign launching today, Popsicle will launch comic books featuring its orange, cherry and grape-flavored frozen treats as characters designed by Marvel Custom Solutions. The books will be released on June 21.

Step Inside 92-Year-Old Marvel Comic Book Legend Stan Lee’s Office

If there were ever a person who shaped and molded the childhoods of millions, it would be Stan Lee. His decades-long tenure at Marvel produced some of America's most beloved […]

Stan Lee Gets a Starring Role in Audi’s Short Film About His Famous Cameos

Stan Lee gets more than a bit part, for a change, in this great Audi tie-in to The Avengers, as he plays the part of the world's greatest cameo actor. It's a piece of pitch-perfect fan service tailor made for Marvel junkies who delight in wondering which cameo role Lee will play in every Marvel film. After all, as the Audi spot says, "When it comes to small roles, Stan Lee is the biggest."