Candy maker Necco is expanding the definition of "sweetheart" to celebrate the 150th anniversary of its heart-shaped confections stamped with messages of love and affection.
About halfway through this two-and-a-half-minute film from conservative nonprofit the Catholic Vote, its treacly, overly stylized message becomes clear. These Catholics are nervous about revealing their stance on same-sex marriage because they're (spoiler alert!) against it.
Last week was fascinating on so many levels in so many areas—advertising, politics, sports, you name it. So, we found 12 highly interesting stats on such subjects from the digital-marketing world.
The Human Rights Campaign today became the first political brand to use Twitter's "Buy Now" button, which debuted in September.
What will happen when gay marriage is legal? Will the resulting Armagayddon destroy civilization as we know it? Luckily, an Irish gay rights advocacy group is here to help you visualize the consequences. Ireland is set to consider a referendum on marriage equality in spring 2015. To get people fired up for the vote, LGBT Noise is holding a march in Dublin, and it has partnered with Like Minded Productions to create this humorous short that laughs at our collective fear of the unknown. Social change can be hard, particularly in a conservative nation, but what this spot is trying to suggest is that there really won’t be any change—unless opponents ruin their own lives with self-enforced isolation and a creepy prison box for their children. With more than 200,000 views since being posted two weeks ago, it’s sparking interest for the cause around the world. After all, sometimes the only thing you can do in the face of uninformed fear is laugh.