The magazine industry is getting off to a rocky start in 2014. While magazine ad pages declined in large part thanks to weakness in two key advertising categories, the tide also appears to have turned for tablet advertising, one of the lone bright spots in recent years.
magazine ad pages
Fashion magazines haven't yet closed their September issues in the hotly contested ad page race, but Hearst is hoping to grab the spotlight ahead of its rivals, revealing that Elle, Harper's Bazaar and Marie Claire will all break their own previous records this year.
MPA — The Association of Magazine Media has released its consumer magazine ad page data for the second quarter of 2013, and ag