Lowes

Lowe’s Is Using Facebook Live to Unveil Its Black Friday Deals This Weekend

Can live video help retailers win the battle known as Black Friday? Lowe's, the do-it-your-self home improvement brand, intends to find out. 

Want to Spot Rich People? Head to Walmart

It’s a statistical fact that wealthy shoppers rave about the pampering they receive at upscale retailers like Neiman Marcus, Lord & Taylor and Barneys. But here’s a question to ponder: How often do wealthy shoppers actually shop in those stores?

Infographic: Home Improvement Shoppers Use Online Video More Than TV

Tremor Video commissioned Millward Brown Digital and

The Best-Perceived Brands of 2013

Buoyed by strong sales of its e-readers and expansion of its free-shipping service, Amazon topped the list of best-perceived brands of 2013, as measured by YouGov's BrandIndex. Rounding out the top 5 were Ford, Subway, History Channel and Lowe's.

Data Points: Sandwich Hero

Across demographic segments, brand preferences often vary widely.