BBH and Scooter Braun Launch a Production Company
Brand Marketing
Pelle Sjoenell, chief creative officer of Bartle Bogle Hegarty in Los Angeles, has taken on a new, secondary mission: leading agency contributions to a new joint venture with Scooter Braun's [...]
Sleep Aid Defends Billboard Featuring U.S. Soldier With a Muslim Wife
Creativity
Political statement? Plea for tolerance? Maybe in part, but this recently posted Los Angeles billboard featuring a U.S. soldier and a Muslim woman embracing is mostly just an ad for [...]
Digital Agency Swift Buys PR Shop Saeger Media Group
Brand Marketing
Portland, Oregon-based digital creative agency Swift Collective has acquired Los Angeles-based public relations agency Saeger Media Group for an undisclosed sum. The combined company, announced Monday, will operate under the [...]
A Guide to L.A.’s Biggest and Buzziest Shops
Brand Marketing
1. Gifted Youth Chris Bruss, president; Dal Wolf and Josh Martin, executive producers; Ryan McNeely, creative director Head count 7-20, depending upon booked jobs
Ben & Jerry’s Lets Subways, Cabs and Spoons Help Vote for Ice Creams
Performance Marketing
Ben & Jerry's social-media-minded summer campaign allows consumers to vote online for potential new ice cream flavors. Yeah, that's not exactly new.
Crispin Hires Strategic Lead for Microsoft Windows
Brand Marketing
Crispin, Porter and Bogusky has hired David Measer as group planning director, leading strategy on Microsoft Windows work out of the agency's Los Angeles office. Measer started at MDC-owned Crispin [...]