Foursquare’s Crowley: Our Users Are Real-World Google Crawlers
Performance Marketing
Foursquare is in the midst of a fundamental paradigm shift, stepping beyond its reputation as the check-in king and toward the more functional (and potentially lucrative) location-recommendation market. Speaking Monday [...]
Video Gallery: Live From Hurricane Sandy
TV news reporters—especially those of the meteorological persuasion—are the first to admit they live to cover severe weather. Flying into action nearly as fast as police, fire and emergency services [...]
Why Gannett Blinq-ed
Performance Marketing
Earlier this year, Gannett held its first investors meeting in New York, where company executives focused on local digital marketing services as a critical part of their strategy moving forward. As [...]
Big Fish, Small Ponds
Brand Marketing
Way, way off Madison Avenue, tiny agencies churn out TV spots, websites, mailers and more for hometown retailers, tourism authorities, and local universities and hospitals.
New York City Businesses Get Own Map App
Performance Marketing
New York City is putting itself on the map (pun horrifically intended). Today the city’s marketing, tourism and partnership organization NYC & Company launched the NYC Map mobile app in [...]
Groupon to Raise Up to $540 Million in IPO
Performance Marketing
Groupon’s IPO finally looks to be back on track as the company inches closer to profitability.