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Facebook’s New Tools Let Merchants Tailor Ads for Nearby Consumers

Performance Marketing

While Facebook yesterday revealed that its advertising sales increased 45 percent year over year to $4.3 billion in the third quarter, it would still like to gain a bigger share [...]


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Facebook’s Free WiFi Play May Improve Its Local Ads Data, Business Pages

Performance Marketing

Facebook and Cisco are rolling out a free WiFi system for businesses.

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Dollar Shave Club Turns to Local Radio for Father’s Day

Brand Marketing

Dollar Shave Club CEO Michael Dubin is bringing his funnyman act—which spawned one of the more viral Web videos of recent lore (the clip included a shaving toddler, a bear [...]