Live Nation Partners With Philips to Feature New Musicians and Light Up Living Rooms
Brand Marketing
Lighting is an integral part of any musician's live show—it can alter the mood of the audience or add color and excitement to the gig.
Live Nation CEO Michael Rapino Discusses Why Rock Stars Are the Best Marketers in the World
Brand Marketing
Specs Current gig President, CEO, Live Nation Entertainment Previous gig President, CEO, Clear Channel Music Group Twitter @rapino99
Ticketmaster Gets Into DIY Events With Its Latest Purchase
Performance Marketing
Live Nation’s Ticketmaster has acquired mobile ticketing platform Eventjoy for an undisclosed amount, a move to boost its offerings as more consumers shop through smartphones and tablets.
Twitter Taps Former Ticketmaster Chief to Build Social Commerce
Performance Marketing
Nathan Hubbard, a Ticketmaster and Live Nation
This Summer Could Be the Breakthrough in Mobile Advertising
Brand Marketing
With more smartphone users than ever, brands are preparing for what could be a break-through quarter in mobile advertising as consumers spend more time outdoors while constantly checking their iPhone [...]
Groupon, Live Nation Partner on GrouponLive
Performance Marketing
Groupon and Live Nation are teaming up to launch GrouponLive, an online ma