This Shopping Cart Helps People Make Healthier Choices When Buying Groceries
Brand Marketing
One of the first steps toward a healthier lifestyle, outside of exercise, is making healthy choices at the grocery store. Wunderman MENA created a shopping cart that helps shoppers not [...]
Muppets Take Manhattan Again, as Kermit Copes With a City of Animals for Lipton Tea
Creativity
How calming is Lipton tea? You'll be at peace even amid the animals (actually, make that the Animals) of New York City.
OMD’s Final Front Brings Together Brands and New Original Content
Brand Marketing
They came, they saw, they bid. Nearly 40 blue-chip advertisers—among them PepsiCo, FedEx, State Farm, Toys R Us, Intel and JCPenney—snapped up original ideas during a recent first-of-its-kind event that [...]
Klout Looking for Clout With Brands
Performance Marketing
Get ready for another social button to populate pages across the web.
Miranda Kerr’s Japanese Ad for Lipton Isn’t Weird at All
Creativity
People think Miranda Kerr's Japanese ad for Lipton lemon iced tea is weird, but it's really not. Let's break it down: Miranda's singing about iced tea, I'm assuming, and wearing [...]
Ad of the Day: Lipton Ice Tea
Brand Marketing
DDB London delivers a feel-good factor by the bucketful in this new spot for 100 percent Natural Lipton Ice Tea. From the chaos and dirt of a city street drowning [...]