Les Moonves

Parent Company National Amusements Pulls the Plug on CBS-Viacom Merger

The merger of CBS and Viacom, which seemed like a foregone conclusion for much of the year, is instead on hold—perhaps permanently.

National Amusements Officially Asks CBS and Viacom to Consider Merging

The rumors floating around all year that CBS Corp. and Viacom might recombine 10 years after they split apart are no longer just rumors: National Amusements has sent a letter to both boards, asking them to consider a merger in what would be an all-stock deal.

Upfront Postmortem: Buyers Assess This Year’s ‘Ugly’ Market

Given how strong the scatter market had been last season, and the network execs' brash predictions of a lucrative upfront after a couple of lean years, buyers had entered upfront negotiations prepared for the worst—or so they thought.

CBS Makes Good on Leslie Moonves’ Vow of Double-Digit CPM Increases

After finishing the 2015-16 season as the No. 1 broadcast network in total viewers and adults 18-49, CBS has now become the first broadcast network to cross the upfront finish line.

Adweek’s Power List 2016: The Top 100 Leaders in Marketing, Media and Tech

To assemble Adweek's second annual Power List, we considered the profiles and results of global corporate titans, taking into account such criteria as company value, revenue and revenue growth, market performance, consumer reach and affinity, their standing among rivals, the number of employees overseen, key acquisitions and partnerships, industry accolades and media buzz. 

How TV Networks Battled Back This Week Against Bold Claims by Digital Companies

"Is television dead?"During Turner's upfront presentation on Wednesday, truTV host Billy Eichner called that a silly question, adding, "It's so stupid. That's more stupid than not giving Samantha Bee The Daily Show."

CBS Uses Carpool Karaoke and Hamilton to Celebrate Its Top Dog Status at Upfronts

CBS was in the mood to celebrate during its upfront presentation for buyers at New York's Carnegie Hall Wednesday afternoon.

CBS Wins No. 1 Spot in TV’s Coveted 18-49 Demo and Adds New Comedies to Stay on Top

Several networks have claimed that they are No. 1 in some demo or another during upfronts this week. Today it was time to hear from the only network that can believably make the claim of being No.

Networks and Buyers Prepare to Stand Their Ground in the Upfront Showdown

Look for a bit more swagger on display than usual during this week's broadcast upfronts. For the past several months, network execs have eagerly pointed to this season's exceptionally robust scatter market as an indication that this upfront will be the strongest in years. Those boasts only intensified during the most recent round of earnings calls.

In Final Days Before the Super Bowl, CBS Is Still Finishing Up Its In-Game Ad Sales

Super Bowl 50 is only days away, but it's not too late for an advertiser to squeak into the game. CBS is still speaking with marketers about 30-second spots and might not finish those talks until hours before kickoff.