Les Miserables

For This N.Y. Shop, Selling Broadway Shows Is Anything but Traditional

Specs Who (Front to back) ecd Bashan Aquart, managing partner Elizabeth Furze, content director Jamaal Parham and managing partner Scott Moore What Full-service entertainment marketing agency

Microsoft Tries for Better Cinema Ads

People expect to see trailers for other films when they go to the movies, but increasingly audiences have been subjected to ham-handed, repurposed ads for other kinds of products while they wait for the feature to start.