In case Lee Clow's commitment to Apple's advertising weren't already clear enough, he's officially made it permanent.A new video shows the industry icon getting inked by well-known tattoo artist Scott Campbell, to mark the 10th anniversary of TBWA\Media Arts Lab, the Omnicom agency's dedicated Apple wing.
I finally watched the Steve Jobs movie the other night and truly pondered his genius and the impact he made on the world. When I broke into the business, we used electric typewriters that had the ability to erase a single letter. Times have indeed changed.
TBWA is using International Women's Day as a time to underscore the ongoing gender disparity in the advertising world, where women influence nearly 80 percent of purchase decisions yet produce just a fraction of the creative work.
The annual American Advertising Federation Hall of Fame dinner this year was as earnest as it was funny, as inductees spoke as passionately about their families as their peers.
Bob Greenberg, founder of one of the industry's most-respected digital agencies, is being honored with a Lion of St. Mark at this year's Cannes Lions International Festival of Creativity.
TBWA's Lee Clow thought he had met the toughest, most uncompromising leader in Jay Chiat, the former CEO of Chiat/Day—that is, until he met Steve Jobs.
For the second time in as many years, TBWA is recasting at the top of the creative department of its largest office, according to sources.
Each year, the Cannes Lions International Festival of Creativity makes more room for a cast of characters beyond creatives—and for more commerce.