Lance Armstrong

Lance Armstrong and Oscar Pistorius Get (Fake) Tiger Woods-Style Nike ‘Winning’ Ads

Does winning take care of everything? Perhaps for Tiger Woods. Probably not for some other athletes who've been on Nike's payroll. Here are some nicely done spoofs of the much-discussed new Tiger ad that put the sports marketer's controversial headline in less comfortable contexts. Two more after the jump—with Michael Vick and (though he was not a Nike endorser) O.J. Simpson. Via.

Lance and Lennay Week: 5 Brands That Got Hurt

The sports world is on fire. But not the "fire" you associate with a quarterback completing numerous consecutive passes or a baseball team on a long winning streak. More like hellfire, thanks to Lance and Manti. And that's got some big brands in purgatory.

OWN Blitzes TV and Web, Sparks Social Chatter With Lance Armstrong

If you were online looking for Staten Island Law or Oprah's Lifeclass last night, you were out of luck. All Oprah properties were seriously involved in simulcasting the first half of OWN CEO Oprah Winfrey's two-night interview with Lance Armstrong.

British Journalist Puts Ad in Chicago Tribune Telling Oprah What to Ask Lance

Lance Armstrong is reportedly ready to confess to drug use in an interview being taped today with Oprah Winfrey.

Other Lance Armstrong Sponsors Follow Nike

After being fired by Nike, Lance Armstrong is losing the support of many of his remaining endorsement partners: Anheuser-Busch; Radio Shack; Trek Bicycles; Easton-Bell, the maker of Giro helmets; FRS, an energy drink company; and Honey Stinger, an energy food manufacturer, have all said they are cutting ties with the disgraced former Tour de France winner.

Armstrong’s Brand Hurt by Latest Doping Allegations

No celebrity is safe from an unexpected nosedive in brand equity. And when a celebrity’s stock falls, so does the brands he or she endorses.