Microsoft Explains How Tech Will Reshape Home Entertainment
Performance Marketing
To Microsoft's Yusuf Mehdi, the best way to understand technology is to play with it. "Be a consumer of the technology. Be out there first and use it, live it," [...]
Ad of the Day: Kinect
Brand Marketing
It’s been a year since Microsoft launched Kinect for Xbox 360, a retail phenomenon that set a Guinness World Record for the fastest-selling consumer device ever. Eight million units flew [...]
Tech Geeks Finally Finding Dance Partners Thanks to Kinect
Creativity
After Microsoft's Xbox Kinect launched last year, geeks and artists didn't waste much time hacking the motion-reading technology so they could play around with blending physical movement and digital graphics. [...]