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How 5 Aspects of Storytelling Influence Your Brand

Performance Marketing

By Chris Foster

Stories work because throughout history, in every culture and place, human beings have had one thing in common: We love great storytelling with compelling characters.

Performance Marketing

A Revenue Marketing Journey: The Conclusion

By Kevin Joyce

Performance Marketing

An Inside-Out View of the Customer Funnel

By Stephanie Miller

Performance Marketing

Breaking Bad Ender ‘Baby Blue’ Climbs Digital Charts

By Christopher Heine

Performance Marketing

Deciphering Big Data Is Key to Understanding Buyer’s Journey

By Rio Longacre