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Stephen Colbert, Kelly Ripa and Other TV Stars Recall Their Most Memorable Commercials

Convergent TV

Many of fall TV's biggest stars have one thing in common: They appeared in commercials early (and sometimes, not-so-early) in their career as they tried to break into Hollywood.


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Infographic: How the Late-Night Host Shuffle Has Changed the Price of Ads

Convergent TV

Networks and advertisers typically spend every fall focused on the new prime-time lineups. Not this year. All eyes are on late night, and with good reason. "Outside of sports, it's [...]

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What Advertisers Are Getting Wrong About Programmatic

Brand Marketing

Specs Current gig Vp of strategy at TubeMogul Previous gig Head of technology at Ikon Communications Age 35

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Ad of the Day: Jose Cuervo Flies Back to the Famously Depraved Rolling Stones Tour of ’72

Brand Marketing

The opening lines of Chapter 9 of Keith Richards' autobiography Life, in which he describes the Rolling Stones' debaucherous 1972 tour, were all McCann needed to get started on its [...]

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Jose Cuervo Mixes a Margarita in Space and Parachutes It Back to Earth

Creativity

Brands are obsessed with space, getting to space, and anything that's been to space. This week, it was Jose Cuervo's chance to boldly go where no tequila brand had gone [...]

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Jose Cuervo’s Larger-Than-Life Story Retold in Miniature

Creativity

Jose Cuervo literally bottles up its history in this campaign from McCann New York. The effort, which includes a TV spot and smartphone app, centers on intricate dioramas from animation [...]