What Does Your Brand Sound Like? — An Audio Branding Primer
Performance Marketing
You may not realize it, but audio branding is everywhere. It’s in the solid sound that a car door makes as it closes so you have a feeling of security. [...]
Meow Mix Brings Back Famous Jingle You Never Knew Was Gone
Creativity
Cats rule the Internet. So, it seems odd that Meow Mix retired its famous advertising jingle in 1996, when the Web was just getting going. Singing cats meowing over and [...]