Here’s How We Size Up the Potential Bidders for IPG
Brand Marketing
The lull following Elliott Management becoming Interpublic Group’s third-largest shareholder has been filled in recent weeks with swirling rumors about who might buy the No. 4 holding company.
Michael Hayes Leaving Initiative
Brand Marketing
Michael Hayes, president of digital communications at Initiative, has left the company. Effective July 1, Hayes joins UberMedia as the company's new chief revenue and marketing officer. Hayes spent the last nine [...]
Search for New Draftfcb Boss Takes Hard Road
Brand Marketing
Draftfcb’s search for a new global CEO has only gotten harder.
Initiative Named Media AOR for Roadside Attractions
Brand Marketing
In the midst of Hollywood awards season, IPG's media agency Initiative will be working with an Academy Award-winning client. Initiative has announced that it will be the media agency of [...]
David Rosenberg Joins IPG Media Lab
Brand Marketing
Mediabrands on Wednesday named David Rosenberg to the position of managing partner of IPG Media Lab. Rosenberg will report to Quentin George, chief innovation officer of Mediabrands.
Thanks to Facebook, IPG Has a Strong Quarter
Brand Marketing
Interpublic Group can thank its wise investment in Facebook for strong third quarter financial results.