iPad advertising

New York Times iPad App Gets Showtime Takeover

This Sunday, users of The New York Times iPad app will get an extensive introduction to Showtime’s latest TV series, Ray Donovan.

Hollywood Film Sees Big Results From New Tablet Ads

Digital publishing platform Onswipe today is announcing a pair of ad products called The Glossy and Promoted Content, which are aimed to improve the effectiveness of tablet-based promos.