IPA

BBDO Brass Talk Creating Fame for Brands

CANNES, France—Fresh off a panel comparing admen to some of history’s great artists, Andrew Robertson, president and CEO of BBDO Worldwide, and David Lubars, chief creative officer of BBDO North America, met with Adweek on the roo

British Advertising Bodies Launch Pitching Site

British advertising trade bodies ISBA and IPA have launched a new website designed to clarify the pitching process. The new site, www.thegoodpitch.com, will focus on “six principles” of pitching: openness and transparency, respect, bravery, access and navigation, timing, and the power of collective action.