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Intel Will Reportedly Be Inside the New Version of Google Glass

Brand Marketing

Intel will craft the chip inside the next version of Google Glass, which could lead to a longer battery life and new workplace applications, according to The Wall Street Journal, [...]


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FC Barcelona CEO Antoni Rossich on the Club’s Rich Brand Matchups

Brand Marketing

What factors should companies consider when doing global sports marketing deals?

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Intel Digs Deep to Source Conflict-Free Minerals for Its Chips

Brand Marketing

IDEA: In a keynote speech at this year's Consumer Electronics Show, Intel CEO Brian Krzanich spoke of the company's commitment, begun five years ago, to source conflict-free minerals for its [...]

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This Physics Professor Just Found Out His Theory Is True

Performance Marketing

It’s not often that you get wildly popular videos from the scientific community.

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Ad of the Day: Intel Tells the Amazing Story of 3-D Printing Prosthetics in War-Torn Sudan

Brand Marketing

At its core, Intel's "Look Inside" campaign illustrates the power of technology to improve lives. This is especially true of the third ad in the series, which follows Mick Ebeling, [...]

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Adweek’s Top 5 Commercials of the Week

Brand Marketing

Weary of the Super Bowl commercials? So are we. For this week's Ads of the Week collection, we move on to other spots released since the game ended—with the exception [...]