Adweek Announces Winners of the 2016 Brand Genius Awards
Brand Marketing
Adweek is pleased to announce the winners of its annual Brand Genius Awards. Now in their 27th year, the awards recognize the talented men and women behind the most inventive, [...]
Kenan Thompson Is ‘Dr. Jimm’ in The Onion’s First Branded Content for Facebook Anthology
It's a fear most of us have: turning into our parents. So, The Onion decided to channel that unease while showcasing the newest innovations in personal computing.
Intel Beautifully Tells the Story of the 13-Year-Old Who Invented a Low-Cost Braille Printer
Creativity
Intel's new Meet the Makers campaign, meant as a cheerleader for innovation, launches this week with an unexpectedly moving short film.
7 Ways SXSW Is Starkly Different From Mobile World Congress
Performance Marketing
With Mobile World Congress now in the rearview mirror and South by Southwest coming up this weekend, let's take a moment to compare the late-winter, tech-based marketing festivals. Here are [...]
Super Bowl Ads Low on Testosterone, High on Cultural Awareness
Brand Marketing
Can you hear that? That's the sound of the National Football League breathing a huge sigh of relief that advertisers still want to sidle up to the Super Bowl buffet, [...]