The Creatorverse Exchange Reel: LeaMotion and Jose Gorbea
Reel from Creator LeaMotion and Jose "Pepe" Gorbea, Global Head of Brands and Sustainability Innovation, HP
HP, Snapchat and Amex Are Hosting Some Amazing Activations at NYC’s Panorama Music Festival
Performance Marketing
Technology, as an idea, isn't as cool as music in most circles, but it's at least hip enough to be invited to the party. And so are the brands who [...]
How HP Turned Unwritten Stories of Illiterate Brazilians Into Books Printed in Real Time
Creativity
Imagine if there were an easy way for people who can't read and write to share their life experiences with the world. HP and agency AlmapBBDO took a crack at [...]
This Agency Hires Improv Comedians to Brainstorm Your Campaign
Brand Marketing
Specs Who (l. to r.): Kenny White, head of product; Paul Charney, CEO; Craig Mangan, CCO What Creative agency Where San Francisco
Ad of the Day: HP Vows to ‘Keep Reinventing’ in Fun Series of Star Wars Ads
Brand Marketing
The Force is strong with this one. HP ties in with Star Wars: The Force Awakens in these fun, impressive commercials from BBDO New York and 180LA that introduce the [...]
Kenan Thompson Is ‘Dr. Jimm’ in The Onion’s First Branded Content for Facebook Anthology
It's a fear most of us have: turning into our parents. So, The Onion decided to channel that unease while showcasing the newest innovations in personal computing.